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Mariea Hoy

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Zheng, L., Phelps J. E., & Hoy M G. (2009).  Cultural Values Reflected in Chinese Olympics Advertising. American Academy of Advertising 2009 Asian Pacific Conference.
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Hoy, M G., & Phelps J. E. (2009).  Online Privacy and Security Practices of the 100 Largest U.S. Nonprofit Organizations. International Journal of Nonprofit and Voluntary Sector Marketing. 14 (1),
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Hoy, M G., & Andrews C. J. (2004).  Adherence of Prime-Time Televised Advertising Disclosures to the "Clear and Conspicuous” Standard: 1990 Versus 2002. Journal of Public Policy and Marketing. 23, 170-182.
Hoy, M G., & Andrews C. J. (2004).  An Evaluation of Media-Content Rating Disclosures in the Entertainment Industry. (Rose, P., Ed.).Proceedings of the 2004 Conference of the American Academy of Advertising. 200.
Hoy, M G., & Phelps J. E. (2003).  Consumer Privacy and Security Protection on Church Websites: Reasons for Concern,. Journal of Public Policy and Marketing. 22, 58-70.
Hoy, M G., & Andrews C. J. (2003).  The Impact of the FTC and NAD on Companies' Adherence to the Clear and Conspicuous Standard In Televised Advertising Disclosures,. Marketing and Public Policy Conference.
Hoefges, M., Hoy M G., & Taylor R. E. (2003).  Using a Conference to Showcase Your Department's USP. American Academy of Advertising.
Haley, E., Hovland R., & Hoy M G. (2002).  Compulsive Buying and Credit Card Usage Among College Students. Hawaii International Conference on Social Sciences.
Hoy, M G., Andrews C. J., & Stankey M. J. (2002).  An Evaluation of Televised Advertising Disclosures According to the Clear and Conspicuous Standard: Replication and Extension. Public Policy Conference.
Hoy, M G., Phelps J. E., & Hoy L. (2002).  E-vangelism: Online Privacy and Security Considerations for Church Websites. Marketing and Public Policy Conference.
Hoy, M G., & Wong J M-S. (2000).  Model Ethnicity and Product Congruence: White Students' Responses Towards Advertisements with Asian Models. World Communication. 29, 49-62.
Hoy, M G., & Zemel P. (2000).  Roaming the Online Pharmacy Aisle: Dietary Supplement Information Compared to FTC Guidelines. (Bone, P F., France K R., & Wiener J. L., Ed.).Marketing and Public Policy Proceedings 2000. 10, 66-67.
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Sheehan, K B., & Hoy M G. (1999).  Flaming, Abstaining, Complaining: How On-Line Users Respond to Privacy Concerns. Journal of Advertising. 28, 37-52.
Sheehan, K B., & Hoy M G. (1999).  Using E-mail To Survey Internet Users In The United States: Methodology and Assessment,. Journal of Computer Mediated Communication. 4, available: www.ascusc.org/jcmc/vol4/issue3/sheehan.html.
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Punyapiroje, C., Hoy M G., & Morrison M. (1998).  Let’s Thai That: Can a U.S. Study of Sex Role Portrayals Transcend Cultural Bounds?. University of Tennessee’s College of Communications 20th Annual Communications Research Symposium.

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