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CCI Research Presentations and Publications

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Author Title [ Type(Desc)] Year
Filters: Author is Macklin, M. Carole  [Clear All Filters]
Book Chapter
Sheehan, K B., & Hoy M G. (1997).  E-mail Surveys: Response Patterns, Process and Potential. (Macklin, C. M., Ed.).Proceedings of the 1997 Conference of The American Academy of Advertising. 231.