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CCI Research Presentations and Publications

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Hoy, M G. (1992).  Rx to OTC: The Societal and Marketing Implications of 'Switch' Drugs. (Bloom, P. N., & Starr, Jr. R. G., Ed.).Proceedings of the 1992 Marketing and Public Policy Conference. 138-151.
Hoy, M G., & Park J. Seong (2013).  "Rx for A One-Click Rule: An Eyetracking Study of Risk Disclosures on Branded Drug Websites". Public Policy Conference.
Mehra, B., Black K., Singh V., Renfro N., Reynolds D., Simmons S., et al. (2010).  Rural Library Professionals as Change Agents in the 21st Century: Integrating Information Technology Competencies in the Southern and Central Appalachian Region. Tennessee Libraries.
Mehra, B. (2010).  Rural Library Professionals as Change Agents in the 21st Century: Integrating Information Technology Competencies in the Southern and Central Appalachian Region (ITRL) Phase I Planning and Recruitment [panel presentation]. Tennessee Library Association Annual Conference 2010: Marketing Matters.
Mehra, B. (2016).  Rural Libraries: Political and Economic Change. Narratives Paths Journal (Journal for experimenting with ideas).
Mehra, B. (2016).  Rural Libraries in the 21st Century: Places that Serve Diverse Community Needs. Conference on Inclusion and Diversity in Library and Information Science.
Kent, M. L. (2012).  "The roots of dialogic public relations and how to grow them to arboreal heights".
Caudill, E. C. (1989).  The Roots of Bias: An Empiricist Press and Coverage of the Scopes Trial. 114,
Ashdown, P. G. (1997).  Ron Rosenbaum, American Literary Journalists 1945-1995. Dictionary of Literary Biography. 185, 253-261.
Gross, P. (1990).  Romania's Post-Ceausescu Media: Where is it Heading?. 15th Annual Convention of the American-Romanian Academy of Arts and Sciences.
Gross, P. (1990).  Romania's Post-Ceausescu Media: Where Is It Heading?. (Paraschivoiu, I., Ed.).Proceedings of the 15th Congress of the American-Romanian Academy of Arts and Sciences. 404-409.
Gross, P. (1990).  Romania's Poor Orphans: Information and Civil Societies in Romania. 4th Annual Colloquia on East/West Communication.
Gross, P. (1991).  Romania's Poor Orphans: Civil and Information Society. Media, Culture & Society. 13, 407-413.
Gross, P., & King S. (1993).  Romania's New Journalism Education Programs: Beginning or Beginning of the End?. Journalism Educator. 48, 24-32.
Gross, P. (1991).  Romania's Mass Media; Abundance in a Land of Shortages (in German). Media Perspektiven. 2, 90-95.
Gross, P. (1994).  Romania. (Fliess, M., Ed.).Looking to the Future: A Survey of Journalism Education in Central and Eastern Europe and the Former Soviet Union. 56-59.
Gross, P. (1995).  Romania. (Paletz, D. L., Jakubowicz K., & Novosel P., Ed.).Glasnost and After: Media and Change in Central and Eastern Europe. 195-214.
Gross, P. (2005).  Romani Media in Post-1989 Eastern Europe: A Prolegomena to the Study of a Contemporary Phenomenon. Association for Education in Journalism and Mass Communication (AEJMC) Annual Conference.
Allard, S. (2002).  Roma and the E-Media. Intercultural Division, International Communication Association Conference.
Fleming-May, R., Mays R., & Grogg J. E. (2016).  Rolling On or Getting Rolled Over? Introducing New Functional Specializations in Academic Libraries. "Roll with the Times, or the Times Roll Over You" The 36th Annual Charleston Conference.
Gross, P. (2003).  Roller-coaster Media Role: The Case of Romania. (Paletz, D. L., Jakubowicz K., & Novosel P., Ed.).Business as Usual? Continuity and Change in Central and Eastern European Media. 243-280.
Cho, M. (2010).  Roles of nonprofit organizatios as social oil: How local nonprofit organizations help multinational corporations build social capital in host countries. Association for Education in Journalism and Mass Communication.
Mehra, B., Bishop A P., & Bazzell I. (2000).  The Role of Use Scenarios in Developing a Community Health Information System. Bulletin of the American Society for Information Science.
Thornley, C., Watkinson A., Nicholas D., Volentine R., Jamali H. R., Herman E., et al. (2015).  The Role of Trust and Authority in the Citation Behaviour of Researchers. Information Research. 20(3), 17 pages.
Kupritz, V. W. (2000).  The role of the physical environment in maximizing opportunities for the aging workforce. Journal of Industrial Teacher Education. 37, 66-88.
Dos Santos, G. M., & Kotowski M. R. (2008).  The role of the Connector in Bridging Borders through Virtual Communities. Communication across Borders Conference.
Avery, E. J. (2010).  The Role of Source and the Factors Audiences Rely on in Evaluating Credibility of Health Information. Public Relations Review. 36, 81-83.
Avery, E. J., Graham M., & Park S. (2015).  The role of social media in local government crisis communicaitons. Public Relations Review. 41(3), 
Lariscy, R. A., Avery E. J., Sweetser K. D., & Howes P. (2009).  The Role of Social Media as Information Sources for Journalists.. Annual International Public Relations Research Conference.
Tenopir, C. (2004).  The Role of Situational and Individual Differences in Journal Reading Patterns of Subject Experts. College Research Symposium.
Mehra, B., Bishop B. Wade, & Partee, II R. (2016).  The role of rural public libraries in small business development. Public Library Quarterly. 35(1), 1-14.
Tenopir, C. (2005).  The Role of Publishing in the Research Process. Joint Information Services Committee (JISC) Meeting.
Ahn, A. H. Y., Park J. Seong, & Haley E. (2013).  The Role of Optimistic Bias and Subjective Health Literacy in DTC Prescription Drug Advertising . American Academy of Advertising.
Taylor, R. E. (In Press).  "The Role of Message Strategy in Reducing Hospital-Acquired Infections". American Journal of Infection Control .
Gross, P. (1992).  The Role of Media in Romanian Public Opinion Formation. 17th Annual Congress of the American-Romanian Academy of Arts and Sciences.
Mehra, B., & Dessel A. (2009).  The Role of LIS Education in the Development of Community Health Information Services for People Living With HIV/AIDS: Perspectives of Directors/Managers of Public Libraries. ALISE Conference (Participatory Papers) Proceedings of the Annual Conference of the Association for Library and Information Science Education (ALISE): Transforming LIS Education for the 21st Century.
Mehra, B., & Dessel A. (2011).  The Role of Library and Information Science Education in the Development of Community Health Information Services for People living With HIV/AIDS: Perspectives of Directors and Managers of Public Libraries. World Journal of AIDS. 1(3), 78-87.
Allard, S., Mack T., & Feltner-Reichert M. (2005).  The role of librarians in implementing institutional repositories. ACRL 12th National Conference.
Hwang, J-S., & McMillan S. J. (2002).  The Role of Interactivity and Involvement in Attitude toward the Web Site. (Abernathy, A., Ed.).Proceedings of the American Academy of Advertising. 10.
Geidner, N., Radovic I., Imre I., Coman I., & Yuran D. (2013).  The Role of Interactive Graphics in Reducing Misperceptions in the Electorate. ICA 2013.
Lee, Y J., Avery E. J., & Haley E. (2008).  The Role of Gender and message Strategy in the Perception of Advocacy Campaigns. National Communication Association.
Lee, Y. J., Haley E., & Avery E. J. (2010).  The Role of Gender and Message Strategy in the Perception of Advocacy Advertising. Journal of Current Issues and Research in Advertising. 32, 47-55.
Gross, P. (1995).  The role of East/Central European media and their journalism: Help or hindrance to the transition?. The post-communist press dilemmas and the concept of European integration Conference.
Potnis, D., Deosthali K., Demissie D., & Rahman M. (2017).  Role of Culture in Influencing the Adoption of Student Information Services: A Study with Bangladeshi Parents in the US. 23rd Americas Conference on Information Systems.
Potnis, D. (2010).  The Role of Cell Phones in Shaping the Information Behavior of Disadvantaged Women from Rural India.
Sheil, A., & Violanti M. T. (2008).  The role of brain dominance in the communication feedback process.. International Communication Association.
McMillan, S. J. (1998).  The Role of Advertising in New Media: A Historical Analysis of Radio with Comparisons to Computer-Mediated Communication. (Muehling, D. D., Ed.).Proceedings of the American Academy of Advertising. 157-166.
Hoy, M G., & Zemel P. (2000).  Roaming the Online Pharmacy Aisle: Dietary Supplement Information Compared to FTC Guidelines. (Bone, P F., France K R., & Wiener J. L., Ed.).Marketing and Public Policy Proceedings 2000. 10, 66-67.
Taylor, M., & Kent M. L. (2010).  Roadmap for Revisions: Using Content Analysis to Improve Writing Outcomes. Association of Educators in Journalism and Mass Communication.
Taylor, M., & Kent M. L. (2010).  Roadmap for revisions: Using content analysis to improve student writing . The Community College Journalist. 38(3), 

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